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Strategy
Just as you wouldn't start a hike without a trail map or knowing your destination, leading
a company requires a clear strategic plan. Without it, you are wandering aimlessly in the
wilderness. By charting and documenting your business strategy, you create a trailhead
that marks your organizations direction. Establishing corresponding markers and
SMART goals lays out the path to reaching these destinations. This clarity empowers
leaders, teams, and individuals to focus their energy on initiatives that directly lead to
reaching the summit, driving purposeful progress along the journey.

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